Including The Times and The Guardian, plus appearing on TV programs The Great British Bake Off and This Morning
GREENPAN
Championing PFAS-free ceramic non-stick innovation: UK PR campaign for a sustainable cookware brand promoting non-toxic living
We delivered a UK PR campaign for GreenPan, a leader in sustainable cookware, with a focus on promoting non-toxic cooking and conscious consumer choices. By securing targeted media coverage across lifestyle, food, and eco-conscious publications, we positioned the brand at the forefront of the growing demand for healthier, environmentally friendly kitchen solutions.
Media Relations
TV
Brand Partnerships
226+
Media publications
Including The Times and The Guardian, plus appearing on TV programs The Great British Bake Off and This Morning
Position GreenPan as the premium, PFAS-free alternative to traditional non-stick cookware, combining health-conscious innovation with exceptional performance.
We created compelling, educational media content that unpacked the science behind GreenPan’s Thermolon™ ceramic coating – a non-stick surface made from a naturally sand-derived material, completely free from harmful PFAS. To amplify the message, we partnered with trusted lifestyle and wellness advocates who showcased the everyday benefits of cooking without toxic chemicals, turning GreenPan’s commitment to healthier, more sustainable kitchens into a message that truly resonated with modern home cooks.
"Fab Communications has been a fantastic partner for us in the UK. They truly act as an extension of our team, always proactive, reliable, and fully aligned with our brand and goals. We really value the collaboration."
